Editorial illustration for Salesforce and AWS Deepen Partnership, Target USD 60B Revenue by 2030
Salesforce and AWS Forge $60B Cloud AI Partnership by 2030
Salesforce expands AWS tie-up, aims for $60 B revenue by 2030, backs agentic enterprises
In the high-stakes world of cloud computing, strategic partnerships can make or break a company's future. Salesforce is betting big on artificial intelligence and cloud infrastructure, with a bold move that could reshape how businesses use technology.
The enterprise software giant is doubling down on its relationship with Amazon Web Services, setting an ambitious target that goes far beyond traditional tech collaborations. By aiming to generate $60 billion in revenue by 2030, Salesforce is signaling a major approach to AI-powered business operations.
This isn't just another incremental partnership. It represents a fundamental shift in how companies might integrate intelligent systems into their core workflows. Salesforce seems to be positioning itself at the cutting edge of what it calls "agentic enterprises" - a concept that promises to revolutionize how businesses interact with technology.
The stakes are high, and the potential impact could be significant for companies looking to stay competitive in an increasingly AI-driven marketplace.
Salesforce has reinforced its long-standing partnership with Amazon Web Services (AWS) on October 16, unveiling a new phase of collaboration centred on accelerating the rise of “agentic enterprises.” These are businesses powered by interoperable AI agents capable of transforming customer operations, the company announced. The announcement comes as Salesforce separately outlined its bold financial ambition to surpass $60 billion in revenue by fiscal year 2030, signalling confidence in AI-led growth and long-term profitability. In their latest joint initiative, Salesforce and AWS are expanding integrations across Amazon Bedrock, Amazon Connect, and Data 360 to help enterprises deploy secure, multi-vendor AI agents at scale.
AI systems using standards like Model Context Protocol (MCP) and Agent2Agent (A2A) streamline functions such as customer service and data collaboration. “This next phase of the Salesforce and AWS partnership is about helping businesses continue to evolve into agentic enterprises where every company operates with infinite capacity, precision, and speed by pairing human expertise with AI-powered agents,” said Brian Landsman, CEO of AppExchange and Global Partnerships.
The Salesforce-AWS partnership reveals a strategic bet on AI's major potential. By targeting "agentic enterprises," both companies are positioning themselves at the cutting edge of operational idea.
Their ambitious $60 billion revenue goal suggests profound confidence in AI's ability to reshape customer interactions. The collaboration hints at deeper integrations between cloud infrastructure and intelligent business systems.
Interoperable AI agents could fundamentally alter how companies engage with customers and manage internal processes. Still, the precise mechanics of these "agentic enterprises" remain somewhat undefined.
The October 16 announcement signals a significant technological pivot. Salesforce isn't just incrementally improving its platform - it's reimagining enterprise capabilities through AI-powered interconnected systems.
AWS's involvement adds technical credibility to this vision. Their cloud infrastructure will likely be critical in enabling these next-generation AI-driven business models.
While the roadmap looks promising, questions linger about buildation. How quickly can businesses adopt these advanced AI agents? What practical challenges might emerge?
Salesforce is betting big on an AI-transformed future.
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Common Questions Answered
What is an 'agentic enterprise' according to the Salesforce and AWS partnership?
An 'agentic enterprise' refers to businesses powered by interoperable AI agents that can transform customer operations. These AI agents are designed to enhance business processes and interactions through advanced technological integration and intelligent automation.
What revenue target has Salesforce set for fiscal year 2030?
Salesforce has set an ambitious goal of surpassing $60 billion in revenue by fiscal year 2030. This target reflects the company's strong confidence in AI-driven growth and strategic partnerships, particularly with Amazon Web Services.
How does the Salesforce-AWS partnership aim to transform business technology?
The partnership focuses on accelerating the development of 'agentic enterprises' through advanced AI and cloud infrastructure collaboration. By combining Salesforce's enterprise software expertise with AWS's cloud capabilities, they seek to create more intelligent and interconnected business systems.