Editorial illustration for Grammarly Transforms to Superhuman, Keeps Signature Sidebar Design
Grammarly Transforms to Superhuman in AI Writing Race
Grammarly Rebrands as Superhuman, Retains Familiar Sidebar UI
Writing software giant Grammarly is making a bold move in the generative AI race. The company has rebranded itself as Superhuman, signaling a dramatic shift from writing assistance to a more full AI platform.
This transformation goes beyond a simple name change. Grammarly is positioning itself as an AI ecosystem, with a strategic approach that keeps its core user experience intact while dramatically expanding its capabilities.
The new platform introduces an intriguing concept: an AI agent marketplace that promises more than just writing corrections. Developers and users alike will be watching closely to see how Superhuman differentiates itself in an increasingly crowded AI tools landscape.
Familiar design meets ambitious functionality. By retaining its signature sidebar interface, Grammarly, now Superhuman, seems intent on providing a comfortable transition for its millions of existing users while introducing more powerful AI-driven features.
The company's bet? That users want powerful AI tools that feel simple and approachable, not overwhelming or alien. And Superhuman appears ready to deliver just that.
The Superhuman Go UI will look familiar to Grammarly users, with its sidebar for viewing suggestions and now typing prompts, or accessing various AI agents. Grammarly itself is one of those AI agents, and the new Superhuman Agent Store offers more for helping with specific tasks or apps, such as Google Workspace and Microsoft Outlook. Superhuman is pivoting from its former focus on writing to make Grammarly's connections to other apps and web browsers its main selling point.
A core part of Superhuman is its AI assistant, Superhuman Go, which is effectively Grammarly's existing generative AI assistant with a fresh coat of paint and more features. "The tasks that [Superhuman] Go is capable of helping me with are just far, far greater and much broader than what the original Grammarly Go product was able to do because it was mainly focused on the writing use cases," Lovinsky says. Most Popular - 'There isn't really another choice:' Signal chief explains why the encrypted messenger relies on AWS - The FCC just gave itself the power to make a DJI drone ban stick - Amazon is cutting 14,000 corporate jobs - Pluribus' Vince Gilligan on making shows that 'attract really smart viewers' - Amazon is ditching MMOs and cranking out party games
Grammarly's transformation into Superhuman signals a strategic shift in digital writing assistance. The company seems to be expanding beyond traditional writing correction toward a more full AI-powered platform.
The familiar sidebar interface remains, providing continuity for existing users while introducing new capabilities. By positioning Grammarly as just one of multiple AI agents, the company appears to be broadening its potential applications.
Superhuman's Agent Store represents an intriguing pivot, offering task-specific AI support across different applications like Google Workspace and Microsoft Outlook. This approach suggests a more integrated, versatile tool for professional and personal productivity.
Still, questions linger about how deeply these new AI agents will actually enhance user workflows. The sidebar's continued presence implies a commitment to the user experience that made Grammarly successful in the first place.
For now, Superhuman looks like an ambitious attempt to redefine writing assistance. Whether users will embrace this more expansive vision remains to be seen.
Further Reading
- Superhuman Go: What Teachers Should Know About The New AI Tool - TechLearning
- Superhuman Unveils New Logo and Brand Identity - Logos World
- Top 10: AI Applications - AI Magazine
- A Rundown Of (Pretty Much) Every Ad Tech Deal Of 2025 - AdExchanger
Common Questions Answered
How does Grammarly's transformation into Superhuman change its core user experience?
Grammarly maintains its signature sidebar design while expanding into a broader AI ecosystem. The new Superhuman platform keeps the familiar interface but introduces an Agent Store with multiple AI agents and enhanced capabilities across different apps and web browsers.
What is the Superhuman Agent Store, and how does it work?
The Superhuman Agent Store offers multiple AI agents that can help with specific tasks and integrate with platforms like Google Workspace and Microsoft Outlook. Grammarly itself is now one of several AI agents available within this new ecosystem, allowing users more flexible and targeted assistance.
How is Superhuman pivoting from Grammarly's original writing assistance model?
Superhuman is shifting from a pure writing correction tool to a comprehensive AI platform with broader capabilities. The transformation focuses on creating connections between different apps and web browsers, positioning Grammarly as just one component of a more expansive AI-powered service.