Editorial illustration for Google launches Personal Intelligence in AI Mode for Pro and Ultra users
Google launches Personal Intelligence in AI Mode for Pro...
Google launches Personal Intelligence in AI Mode for Pro and Ultra users
Google is nudging its premium tier into a more personal kind of search. While the company has long hinted at deeper AI integration, this rollout is the first time subscribers can actually link the new “AI Mode” to everyday tools. The move targets Google AI Pro and Ultra members, a group that already pays for faster, ad‑free experiences.
By offering a secure opt‑in, Google promises that the same engine powering its headlines will now pull data from Gmail, Google Photos and other services to shape answers. It’s not just about speed; it’s about relevance—suggesting products, events or content based on a user’s own history. The shift raises questions about data handling and the balance between convenience and privacy, especially as the feature rolls out to a limited audience first.
For those who sign up, the promise is a search experience that feels less generic and more like a personal assistant.
Personal Intelligence rolled out in AI Mode, making Search even more uniquely yours. Starting with Google AI Pro and Ultra subscribers, you can securely opt‑in and connect AI Mode to apps like Gmail and Google Photos for responses that are tailored just for you, including recommendations for things.
Personal Intelligence rolled out in AI Mode, making Search even more uniquely yours. Starting with Google AI Pro and Ultra subscribers, you can securely opt-in and connect AI Mode to apps like Gmail and Google Photos for responses that are tailored just for you, including recommendations for things like shopping and travel. We introduced the next evolution of AI in Gmail, built for the Gemini era.
AI tools like Help me write, AI Overviews and suggested replies with personalization are now available in Gmail at no cost. Google One AI Ultra and Pro subscribers have access to new features like AI Overviews in Gmail search and Proofread, for advanced grammar, tone and style checks. And finally -- for select trusted testers -- we introduced AI Inbox, a new view in Gmail that helps to cut through the noise of your inbox so you can see what's most important.
We made Chrome even more intelligent and helpful with Gemini 3. Chrome's major new features, built on Gemini 3, include the groundbreaking auto browse feature that handles complex, multi-step chores -- like booking travel or scheduling appointments -- entirely on your behalf. Plus, Chrome now provides the ability to use Nano Banana to transform images on the web.
And a new side panel reimagines multitasking by keeping your favorite Google apps at your fingertips. This update transforms Chrome from a window to the web into a high-powered productivity partner. We announced our latest learning and education tools.
Personal Intelligence in AI Mode marks another step in Google's long‑term AI push. A cautious rollout. For Pro and Ultra users, the feature lets those who opt in link Gmail, Photos and Search, promising responses that reflect individual habits and preferences.
The rollout is limited to subscribers, and Google says the integration is secure, though details on data handling remain sparse. Teams across the company have touted applications in health, crisis response and education, yet the article offers no metrics on how Personal Intelligence will perform in those domains. It's clear the company views the service as an extension of its broader AI ecosystem, but whether users will find the tailored recommendations useful is still uncertain.
The announcement repeats Google's claim of two decades of investment, a statement that underscores experience but does not guarantee outcomes. As the feature expands, observers will likely watch for concrete examples of benefit and any privacy implications that may arise.
Further Reading
- Google Unveils Personal Intelligence AI Mode for Personalized Search - WebProNews
- 60 of our biggest AI announcements in 2025 - Google Blog
- Gemini gets more personal, proactive and powerful - Google Blog