Illustration for: xAI rolls out Grok Business, Enterprise and isolated Enterprise Vault add‑on
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xAI rolls out Grok Business, Enterprise and isolated Enterprise Vault add‑on

3 min read

xAI’s latest rollout adds a new layer to its Grok suite, targeting corporate clients that have been wary of mingling sensitive workloads with the public‑facing models. While the company touts Grok Business and Grok Enterprise as “compelling” upgrades, the real hook is an optional module that promises a separate environment for enterprise data. Here’s the thing: the add‑on is marketed as a safeguard against the kind of data‑leak concerns that have surfaced amid recent deep‑fake controversies surrounding the firm’s broader AI offerings.

By carving out a distinct infrastructure, xAI hopes to reassure customers that their information won’t travel the same pipelines as the consumer‑grade service. The move suggests a shift toward tighter controls for businesses that need more than just a larger language model. Below, the company outlines exactly what the isolated offering provides.

The new Enterprise Vault is available as an add on exclusively for Grok Enterprise customers, and introduces physical and logical isolation from xAI's consumer infrastructure. Vault customers gain access to: Dedicated data plane Application-level encryption Customer-managed encryption keys (CMEK) Ac

The new Enterprise Vault is available as an add on exclusively for Grok Enterprise customers, and introduces physical and logical isolation from xAI's consumer infrastructure. Vault customers gain access to: Dedicated data plane Application-level encryption Customer-managed encryption keys (CMEK) According to xAI, all Grok tiers are compliant with SOC 2, GDPR, and CCPA, and user data is never used to train models. Comparison: Enterprise-grade AI in a crowded field With this release, xAI enters a field already populated by well-established enterprise offerings.

OpenAI's ChatGPT Team and Anthropic's Claude Team are both priced at $25 per seat per month, while Google's Gemini AI tools are included in Workspace tiers starting at $14/month -- with enterprise pricing undisclosed. What sets Grok apart is its Vault offering, which mirrors OpenAI's enterprise encryption and regional data residency features but is presented as an add-on for additional isolation. Anthropic and Google both offer admin controls and SSO, but Grok's agentic reasoning via Projects and its Collections API enable more complex document workflows than typically supported in productivity-focused assistants.

While xAI's tooling now aligns with enterprise expectations on paper, the platform's public handling of safety issues continues to shape broader sentiment. AI image misuse resurfaces as Grok faces renewed scrutiny The launch of Grok Business comes just as its public deployment is facing mounting criticism for enabling non-consensual AI image generation. At the center of the backlash is a surge of prompts issued to Grok via X (formerly Twitter), in which users successfully instructed the assistant to alter photos of real women -- including public figures -- into sexually explicit or revealing forms.

Related Topics: #xAI #Grok Business #Grok Enterprise #Enterprise Vault #CMEK #SOC 2 #GDPR #OpenAI #Claude #Gemini

XAI's new Grok Business and Enterprise tiers push the assistant into the corporate arena. The packages bundle Grok 3, Grok 4 and Grok 4 Heavy—models the company touts as among the most performant and cost‑effective on the market. Administrative controls and privacy guarantees are baked in, but how they compare to existing enterprise AI suites is still uncertain.

The optional Enterprise Vault adds a physical and logical isolation layer, giving customers a dedicated data plane, application‑level encryption and the ability to manage their own encryption keys. For teams that worry about cross‑tenant data leakage, that sounds reassuring; yet the actual separation from xAI’s consumer infrastructure has not been independently verified. Pricing details were not disclosed, leaving the claimed cost advantage open to question.

Meanwhile, the rollout arrives amid a broader deep‑fake controversy that has put pressure on AI providers to tighten security. Whether Grok’s enterprise offerings will gain traction will depend on how the promised safeguards hold up under real‑world scrutiny. A cautious eye.

Further Reading

Common Questions Answered

What new features does the Enterprise Vault add‑on provide for Grok Enterprise customers?

The Enterprise Vault offers physical and logical isolation from xAI's consumer infrastructure, a dedicated data plane, application‑level encryption, and customer‑managed encryption keys (CMEK). These capabilities are designed to protect sensitive enterprise workloads and prevent data leakage.

Which compliance standards does xAI claim all Grok tiers, including Business and Enterprise, meet?

xAI states that Grok Business, Grok Enterprise, and the optional Enterprise Vault all comply with SOC 2, GDPR, and CCPA regulations. This ensures that user data handling adheres to widely recognized privacy and security frameworks.

How does xAI ensure that user data is not used to train its AI models across the Grok suite?

According to the rollout announcement, xAI guarantees that user data is never utilized for model training, regardless of the tier—Business, Enterprise, or Vault. This policy is reinforced by the built‑in privacy guarantees and encryption controls in each offering.

What models are included in the Grok Business and Grok Enterprise packages, and how are they positioned in the market?

Both packages bundle Grok 3, Grok 4, and Grok 4 Heavy, which xAI markets as among the most performant and cost‑effective AI models available. The inclusion of these models aims to provide enterprise customers with high‑quality AI capabilities while maintaining competitive pricing.