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TikTok adds AI slider so users can increase or decrease AI content on platform

3 min read

The short‑form video app is rolling out a new knob that sits next to its existing “Manage topics” menu. While the interface already lets users pick the kinds of videos they want to see, a fresh slider will let them tell the algorithm to crank up—or dial down—the amount of AI‑generated material that pops up in their feed. It’s a modest tweak, but it arrives at a moment when AI‑created clips are slipping into the endless scroll alongside creator‑made content.

For people who enjoy the novelty of synthetic videos, the option to ask for more could keep the experience fresh. Conversely, anyone wary of deepfakes or over‑automated feeds now has a way to pull back without leaving the app entirely. The control will live under the same “Manage topics” heading that already houses TikTok’s other content filters, meaning users won’t have to hunt through menus to find it.

In short, the platform is giving its audience a direct lever for AI exposure.

**TikTok is letting users control how much AI content they see**

TikTok is letting users control how much AI content they see You'll be able to ask for more -- or less -- AI material. You'll be able to ask for more -- or less -- AI material. The new AI slider will appear along with TikTok's other content controls under "Manage topics," which currently allows users to set how much they want to see from content areas including dance, current affairs, and fitness.

Just like those sliders, the AI control will allow users to request to see more or less AI material, with two levels in either direction. An AI slider will only work if TikTok itself knows which content is made with AI, so it's working on improving detection too. Recognising that users often remove visual watermarks from AI-generated content, the company will start adding invisible watermarks to content made with its own tools like AI Editor Pro, along with any videos uploaded with C2PA Content Credentials -- an industry-wide authentication standard, albeit one that has already shown its limits.

TikTok says both changes are rolling out over "the coming weeks," though the AI content control is only a test for now. Most Popular - A massive Cloudflare outage brought down X, ChatGPT, and even Downdetector - Steam Machine and Steam Frame: your questions answered - Google is launching Gemini 3, its 'most intelligent' AI model yet - Google Antigravity is an 'agent-first' coding tool built for Gemini 3 - Sony is taking $100 off its PS5 consoles for Black Friday

Related Topics: #TikTok #AI slider #Manage topics #AI-generated #deepfakes #invisible watermarks #AI Editor Pro #algorithm

Will users actually notice the difference? TikTok’s new AI slider places a simple dial under the “Manage topics” menu, promising to let anyone ask for more—or less—AI‑generated videos. The control sits beside existing content filters, so the interface feels familiar.

At the same time, the platform says it will start embedding invisible watermarks in AI content, a step meant to help the slider work more accurately. Whether those watermarks will be reliable enough for the algorithm to distinguish AI from organic clips is still unclear. The feature is currently in testing, meaning the rollout is not yet universal.

If the slider proves effective, users could fine‑tune their feeds without diving into complex settings; if not, the added controls might simply add another layer of choice that few exploit. TikTok has not disclosed how the watermark technology will be applied or how it will interact with existing moderation tools. As the experiment proceeds, the true impact on user experience and content diversity remains to be measured.

Further Reading

Common Questions Answered

How does TikTok's new AI slider work alongside the existing “Manage topics” menu?

The AI slider is placed next to the “Manage topics” controls and lets users specify whether they want to see more or less AI‑generated videos in their feed. By moving the knob, users send a direct signal to the recommendation algorithm to adjust the proportion of AI‑created content they encounter.

What types of content can users already adjust with the “Manage topics” feature before the AI slider was added?

Before the AI slider, “Manage topics” allowed users to set preferences for categories such as dance, current affairs, and fitness. These sliders let users increase or decrease the amount of videos from each topic that appear in their personalized feed.

Why is TikTok embedding invisible watermarks in AI‑generated videos, and how does this relate to the AI slider?

TikTok plans to embed invisible watermarks in AI‑created clips to help its system reliably identify them. These markers enable the AI slider to more accurately increase or decrease AI content based on the user's preference, ensuring the knob's adjustments affect the correct videos.

Will users notice a significant difference in their feed after adjusting the AI slider?

The impact may vary, but the slider is designed to noticeably shift the ratio of AI‑generated to creator‑made videos according to the user's setting. Since the control sits beside familiar content filters, users should experience a clear change, though the effectiveness depends on how well the watermarks are detected.