Editorial illustration for Adaptive6 launches from stealth, cuts enterprise cloud waste, aids Ticketmaster
Adaptive6 Cuts Enterprise Cloud Waste with AI Insights
Adaptive6 launches from stealth, cuts enterprise cloud waste, aids Ticketmaster
Adaptive6 stepped out of stealth this week with a promise that feels oddly specific in a market crowded with cost‑management buzzwords. The startup says its platform trims “enterprise cloud waste” by pairing large‑language‑model insights with real‑time usage data, a claim already backed by a pilot at Ticketmaster that reportedly sharpened the ticket‑seller’s cloud footprint. While many vendors tout dashboards that track spend spikes or forecast budgets, Adaptive6’s engineers argue that a deeper, usage‑driven approach is needed to move beyond mere financial reporting.
The company’s co‑founder, Revach, told VentureBeat that existing tools focus on “the financial side of the cloud,” highlighting a gap between cost visibility and actionable optimization. This distinction matters because enterprises continue to wrestle with inflated cloud bills that often hide inefficiencies in resource allocation, not just price fluctuations. By zeroing in on the operational side of waste, Adaptive6 hopes to shift the conversation from “what did we spend?” to “what are we actually using?” The nuance sets the stage for Revach’s next point.
"The first generation of tools are sort of trying to help on the financial side of the cloud," Revach told VentureBeat. "They typically deal with the financial aspects of cloud cost... showing you costs going up, costs going down, forecasting, budgeting.
But what they don't really focus on is one of the biggest problems, which is the waste problem." According to Revach, the disconnect lies in ownership. "Just like you have the CISO in cybersecurity trying to get everybody to be thinking about security, you now have the FinOps person trying to get everybody to be thinking about cloud cost." Technology: hunting "shadow waste" The core of Adaptive6's offering is its "Cloud Cost Governance and Optimization" (CCGO) platform. It doesn't just look for idle servers; it hunts for what the company calls Shadow Waste--hidden inefficiencies in architecture and application workloads that traditional cost tools often miss.
The system operates without agents, using standard cloud APIs to gain read-only access to environments. Revach explained to VentureBeat that the platform scans across AWS, GCP, and Azure, as well as PaaS layers like Databricks and Snowflake, and even deep into Kubernetes clusters. "We have unique technology that basically allows us to match each resource in the cloud [where] we found a problem to the relevant line of code that actually created that problem," Revach explained.
This "Cloud to Code" technology allows the system to identify the specific engineer who made the change and serve them a fix directly in their workflow (Jira, Slack, or ServiceNow). Beyond basic resource sizing, the platform analyzes complex configurations, including those for emerging AI workloads.
Adaptive6 has stepped out of stealth, promising to trim the growing waste in enterprise cloud environments. Already, Ticketmaster reports measurable optimization, suggesting the platform can act on real‑world workloads. The generative‑AI wave has accelerated development cycles, with terms like “vibe coding” and “agentic swarming” entering the vernacular, and tools such as Claude Code generating code on demand.
Yet enterprises face a parallel pressure: soaring cloud bills. Gartner projects public‑cloud spend to climb 21.3 % by 2026, and Flexera’s data echo that trend. Revach told VentureBeat that early‑generation cost tools mainly surface spend trends, forecast budgets, and flag spikes, but they often miss deeper inefficiencies.
Can Adaptive6 deliver beyond the financial dashboards? Adaptive6 positions itself to fill that blind spot, targeting waste that current financial dashboards overlook. Whether the startup can consistently deliver beyond the surface‑level metrics remains uncertain, especially as cloud pricing models evolve.
For now, the company offers a concrete use case and a clear value proposition, but broader validation across diverse enterprises is still pending.
Further Reading
- Adaptive6 emerges from stealth with $44M to detect and remediate cloud waste, bringing the cybersecurity playbook to cloud cost governance - PR Newswire
- Shadow Waste Uncovered: Detecting & Remediating Hidden Cloud Costs - FinOps Foundation
- Cutting Hidden Costs in The Cloud with Aviv Revach (CEO, Adaptive6) - YouTube
- Shadow Waste Uncovered: Cutting Hidden Cost in the Cloud - YouTube
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